News & Recognition
News & Recognition
Recognition & Honours
SAF Outstanding Variety Competition
Recognized internationally by the Society of American Florists for excellence in flower quality, stem performance, and innovative breeding
SMILEY ROMANCE®
Best in Class1
SAF Purple Ribbon 2022
TRUE ROMANCE®
Outstanding Variety
SAF Blue Ribbon 2023
SWEET ROMANCE®
Outstanding Variety
SAF Red Ribbon 2023
COOL ROMANCE®
Outstanding Variety
SAF Blue Ribbon 2022
ROCKY ROMANCE®
Outstanding Variety
SAF Red Ribbon 2022News & Recognition
Latest from Floral Chain Group.
Discover our latest innovations, field milestones, floral industry awards, and group updates.
AwardSAF Convention
Best in Class — SAF Outstanding Variety Competition
Hypericum Smiley Romance® recognized among the industry's top new varieties, taking highest honors for vase life and berry size.
View awards →
TrendsField Insights
2026 Summer Flower Color Trends
What's shaping premium bouquet design this season, from our research and breeding teams on the ground in Ecuador and Ethiopia.
Explore varieties →
CompanyMiami, USA
Floral Chain Direct Opens in Miami
A new direct distribution hub for US wholesalers and bouquet makers, connecting North American partners directly to our high-altitude farms.
Contact Miami team →